LinkedIn Learning offers free digital marketing courses with certificates designed for those who are already knowledgeable in digital marketing but need additional instruction on using modern tools to generate leads. These courses cover social media marketing, search engine optimization (SEO), content marketing, and email marketing. By completing these courses and earning a certificate, professionals can showcase their expertise using advanced digital marketing strategies to drive business growth.
Provides an interactive and mentor-led full-stack digital marketing certification program beyond just video tutorials. The program offers hands-on practical exercises and real-world case studies to ensure participants gain practical experience implementing digital marketing strategies. Additionally, it provides personalized guidance from industry experts who can offer valuable insights and feedback throughout the certification journey.
Google Digital Garage
Google Digital Garage is a free online learning platform offering digital marketing, analytics, and SEO courses. In addition, industry-recognized certifications can improve career prospects or boost business profiles. The platform is designed for individuals of all skill levels, making it accessible to beginners and experienced professionals. Moreover, the courses are self-paced, allowing participants to learn at their convenience and schedule.
Google professionals and industry experts created this platform to provide an immersive learning experience, making it accessible and flexible enough for busy students and professionals alike. Furthermore, personalized recommendations based on your interests and goals further customize learning recommendations for you. Additionally, the platform offers courses covering various topics, such as marketing, data analysis, and web development, ensuring something for everyone. This diversity in course offerings allows individuals to acquire new skills or enhance existing ones based on their specific interests and career goals. Moreover, the personalized recommendations not only help learners discover relevant courses but also enable them to stay motivated and engaged throughout their learning journey.
Digital marketing is an integral component of modern business strategies, and Google Digital Garage provides an invaluable way to learn the fundamentals. This free course teaches how Google tools and services can be leveraged to promote your business, increase visibility, and reach more potential customers. By completing the course, learners will understand digital marketing techniques such as search engine optimization (SEO), social media marketing, and online advertising. This knowledge can significantly benefit individuals seeking a marketing career or entrepreneurs seeking to expand their online presence and attract a wider audience.
This free digital marketing course with a certificate is ideal for beginners and experienced marketers seeking to hone their skills. Covering topics such as SEO, social media, and Google Analytics, as well as real-life examples and practice exercises, you will leave with practical knowledge! Plus, it is simple and free! You can even sign up for a trial period before committing to the subscription service! This course offers a comprehensive curriculum that caters to beginners and experienced marketers, making it accessible to individuals at any skill level. Additionally, including real-life examples and practice exercises ensures that participants can apply their newfound knowledge to practical scenarios.
LinkedIn Learning
LinkedIn Learning offers self-paced courses and instructional videos that can be accessed anytime, anywhere, and on any device. New users are eligible for a one-month free trial with unlimited access to its content; additionally, courses can be downloaded onto mobile phones to be watched offline.
LinkedIn Learning specializes in business and technology-related courses, offering the option to earn a completion certificate upon completing each one. Furthermore, the platform integrates seamlessly with Canvas, a popular tool for creating and managing online course materials. LinkedIn Learning also provides personalized recommendations based on a user’s interests and previous course history, making it easier to discover relevant content. Moreover, the platform offers social learning features such as discussion forums and connecting with other professionals in your field, fostering a collaborative learning environment.
It is easy to use and navigate, and its content is available in multiple languages, making it an excellent option for employees worldwide. Gamification features like drag-and-drop, sequencing, and matching engage learners while helping them retain knowledge.
LinkedIn Learning offers an expansive catalog of courses on various subjects, such as marketing and sales. Designed specifically for business professionals, the platform provides courses for students and teachers. Faculty can incorporate LinkedIn Learning content into their curriculum to fill knowledge gaps or address trending hard/soft skills trends; flip their classrooms for increased discussion time as well as practice/application of concepts learned during class sessions; use LinkedIn Learning’s tool for better discussion, practice, and application in class settings.
HubSpot
Hubspot provides a free digital marketing course with a certificate ideal for new marketers and students. This course equips participants with the tools and knowledge needed to implement an effective inbound marketing strategy, such as email, social media, and SEO strategies. Delivered as video tutorials, students must take an online test comprising multiple-choice questions with 60 minutes to complete it successfully.
HubSpot is more than software; it is a business growth platform offering strategies, services, and support that enable businesses to flourish. HubSpot was designed with different companies in mind, with features including a marketing automation platform, CRM system, and CMS adapted explicitly for them. Furthermore, this scalable solution gives business leaders access to reports relevant to their company. These reports provide valuable insights into key metrics such as website traffic, lead generation, and customer engagement. By analyzing this data, business leaders can make informed decisions and optimize their marketing strategies for maximum growth. Additionally, HubSpot’s customer support team is available 24/7 to assist businesses in implementing and utilizing the platform effectively. This ensures companies can make the most of HubSpot’s features and achieve their growth goals efficiently.
In addition, HubSpot supports employees through tuition reimbursement and employee development programs like tuition assistance and Learn@HubSpot (for employee development). Furthermore, workshops like LGBTQ+ Alliance’s free books program or Learn@HubSpot provide mini MBA Fellows programs and seminars. Employee Resource Groups like LGBTQ+ Alliance’s Families@HubSpot Blackhub or Women@HubSpot offer support.
Coursera
Coursera provides high-quality digital marketing courses tailored to novice and veteran digital marketing professionals, regardless of their career journey. Offering classes from leading universities and institutions worldwide, you will find a system to meet your learning style and increase your digital marketing expertise.
Google offers this free digital marketing course online through Udemy, with 26 modules you can complete at your own pace and time. Learn Google AdWords, search optimization, and more through video tutorials, quizzes, and sample projects! Whether you want to enhance your skills or start a new career in digital marketing, this course offers comprehensive training covering all aspects of the field. With the flexibility to learn at your own pace and access valuable resources, you can confidently develop your digital marketing skills and stay ahead in this rapidly evolving industry.
HubSpot’s free digital marketing course focuses on understanding customer journeys and creating an effective inbound marketing strategy. Participants will learn to create content to influence purchasing decisions while gaining hands-on experience using HubSpot as a marketing software platform.
Skillshop
Google Skillshop offers free digital marketing courses and certifications covering every Google tool, allowing you to expand your skill set, improve productivity, and build up a portfolio of clients or employers. Taking these courses is an excellent way to expand your skill set while expanding productivity levels and strengthening your reputation among clients and employers. Additionally, Skillshop provides a wide range of courses and certifications that cater to different skill levels and areas of digital marketing, ensuring participants can find the right resources to enhance their expertise. By completing these courses, individuals can acquire valuable knowledge, demonstrate their commitment to professional development, and stay up-to-date with the latest industry trends.
Courses offer step-by-step instructions, videos, and quizzes to help you master each subject area. Once completed, methods allow participants to earn certificates demonstrating their knowledge and expertise – you may even qualify for badges to add to websites, LinkedIn profiles, resumes, or CVs that give marketers an edge while drawing potential clients closer. These certificates and badges are tangible proof of the individual’s skills and can enhance their credibility in the competitive job market. Additionally, the courses are designed to be flexible, allowing participants to learn at their own pace and fit their studies into their busy schedules.
Google’s Skillshop offers online courses and resources to teach users how to utilize its products like Ads, YouTube, and Analytics. Joining is free, and systems designed by experts in each topic area are readily available on this platform. Plus, there’s even a Certification Manager so you can keep an eye on all your certificates so they’re visible when needed! Users will appreciate its easy interface and its self-paced curriculum – though some courses may take longer to finish than competitors’ similar platforms.
Adobe
Free digital marketing courses are invaluable for gaining the skills to enter this burgeoning field. Offering an overview, these courses can help identify which aspects of digital marketing resonate with you while indicating where further training should occur if that path leads.
EdApp offers this course for learners to understand the fundamentals of digital marketing, its differences from traditional strategies, and which digital channels, including social media, SEO, and paid ads, may be utilized to reach potential customers.
The Great Learning Academy’s online course on digital marketing provides a thorough introduction. From understanding consumer journeys and brand purpose, communicating with audiences, and writing compelling content for them – to designing an efficient website – its syllabus covers every element necessary for effective digital marketing strategies.
This full-stack digital marketing course comes complete with a certificate so that you’ll benefit from regular video tutorials provided by an instructor and community support from classmates. Furthermore, the method includes access to a practice test and digital badges that employers may recognize.
Google Ads
If you want to learn digital marketing, there are numerous free courses that you can take. These will provide a basic understanding of digital marketing and teach about different forms of online promotion, such as social media and search engine optimization.
The Google Ads course provides an in-depth introduction to its platform, covering topics like how Google Search operates and how you can use its ad platform to meet your marketing goals. In addition, this course also covers creating and managing ads, as well as measuring their success. By completing the Google Ads course, you can gain valuable skills that employers in the digital marketing industry value. This course teaches you how to effectively use Google Ads and provides you with knowledge on how to analyze and optimize your ad campaigns for maximum success.
This course is an invaluable resource for anyone seeking to expand their understanding of digital marketing, providing essential skills needed to succeed in the industry. Although the system is free, completing it does require dedication. Study materials on your own time while appearing for a test on a predetermined date. The test consists of multiple-choice questions and requires a passing score to receive a certificate of completion. The certificate of completion is a valuable credential that can enhance your resume and demonstrate your proficiency in Google Ads.
Additionally, the test serves as a way to assess your knowledge and ensure that you have truly absorbed the course material. While the dedication required may seem daunting, the rewards of gaining a comprehensive understanding of Google Ads and being able to optimize your ad campaigns for maximum success are well worth the effort. So, seize this opportunity to expand your digital marketing skills and propel your career forward.